Jonas Groot Kormelink

Into The Great Wide Open

Image from CLEVERFRANKE.com

For the Into The Great Wide Open festival a data driven design has been made using weather metrics related to the Island (the location of the  festival). Generating a new poster each day resulted in unique compositions in which you could see the change in weather over time.

These posters are later used to generate different assets which helped to promote the festival such as: banners, booklets, t-shirts and wristbands.

Image from CLEVERFRANKE.com